green marketing, definition of

Green Marketing

Air pollution occurs when the air contains gases, dust, fumes or odour in harmful amounts. That is, amounts which could be harmful to the health or comfort of humans and animals or which could cause damage to plants and materials.

The substances that cause air pollution are called pollutants. Pollutants that are pumped into our atmosphere and directly pollute the air are called primary pollutants. Primary pollutant examples include carbon monoxide from car exhausts and sulfur dioxide from the combustion of coal.

Further pollution can arise if primary pollutants in the atmosphere undergo chemical reactions. The resulting compounds are called secondary pollutants. Photochemical smog is an example of this.

News & Blog articles where 'green marketing' used:
  • Even McDonalds Can Build Green
    McDonald’s is probably near the bottom of the list of transnational corporations that support the environment and human health. But among the 35,000 McDonalds restaurants, there are a few independently minded franchise owners seeking to right the corporation’s
  • Huawei Unveils Epic Pegasus Sculpture Made From 3,500 Smartphones
    Spotted by our friends at Treehugger, this epic Pegasus Sculpture, crafted by London’s Machine Shop from 3,500 Huawei smartphones stands nearly 19 feet tall and boasts a 16 foot wingspan...
  • 5 Green Marketing Strategies That Can Help Your Business Succeed
    Looking to get the word out about your green company? Check out our top 5 green marketing strategies that will help you get your message across while cutting down on waste (after all, you want to walk the walk while you talk the talk)...
  • 5 Great Tips on How to Win Over an Eco-Blogger
    In light of increased environmental, health and lifestyle awareness around the world, it’s not surprising that green cache can be a key factor in boosting a brand’s reputation and consumer reach. So how do you effectively market a green product in...
  • 5 Tips To Win Over Green Bloggers
    The market for eco-friendly products and services has exploded in the past five years, and it is pretty clear that companies with environmental brand cache have an edge over their competitors...
  • Brilliant Eco-Business Card Can Be Printed on Practically Anything
    Eco-friendly consultants are sure to turn green with envy when they see Andrea Romani’s brilliant Ecological Business Card design. The concept consists of a simple stamp that can be used to print contact information upon virtually any recycled material....
  • Laser Cut Leaves are Nature’s Unique Business Cards
    If you’re in the market for new business cards or a cutting-edge new advertising medium, you should take a look at this brilliant idea - your message or logo etched right onto a real leaf, no paint necessary! The resulting leaves are simple, stunning...

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